November 29, 2022


Enduring Values

Volaris Group Enters Advertising and marketing Administration Program Vertical

TORONTO, Sept. 20, 2022 (Globe NEWSWIRE) — Volaris Group Inc. (“Volaris”) announced that it has acquired Crosscap Media Companies Inc. (“CrossCap”) and its subsidiaries. Headquartered in San Francisco, California, CrossCap is a top service provider of SaaS company marketing and advertising workflow administration software employed by numerous major brand names. This acquisition gives Volaris with a foothold in the advertising management vertical.

“This is a terrific prospect for equally Volaris and CrossCap to get the job done together and provide methods for the martech sector. We are psyched to take a look at how we can aid product innovation, expertise, and expansion to aid CrossCap on its journey to broaden their get to with organization promoting groups,” claimed Alice Luo, Chief System Officer at Volaris. “It is terrific to have CrossCap sign up for the Volaris family members and I’m looking forward to working with their management group on their expansion technique.”

CrossCap provides methods for price-personal savings and current market-share expansion, assisting entrepreneurs to finances, plan, communicate, and allocate marketing and advertising resources for intricate multi-channel and omni-channel business organizations. Its merchandise offerings consist of the Advertising Calendar, Budgeting, Distro, and Promo Planner, allowing its clients to streamline over-all marketing processes and attain current market share. CrossCap has a sturdy existence in North America with various enterprise manufacturers and is positioning alone to expand its purchaser base by offering mission-critical answers for internet marketing scheduling and execution.

“We’re delighted to be part of the Volaris household and appear forward to accessing means and experience to support sector CrossCap’s alternatives and invest in our merchandise. The ideal techniques and associations Volaris features can support us expand in diverse markets and progress our products offerings,” says Craig Bushert, CEO and founder of CrossCap.

CrossCap will continue to run autonomously below Craig Bushert as CEO although benefiting from sources obtainable by Volaris.

About Volaris
Volaris acquires, strengthens, and grows vertical marketplace technological innovation corporations. As an Working Team of Constellation Software package Inc., Volaris is all about strengthening organizations inside the marketplaces they compete and enabling them to improve – no matter whether that progress will come by means of organic steps this kind of as new initiatives and solution growth, working day-to-working day organization, or via complementary acquisitions. Understand extra at

For more info
Ryan Hill
Director of Corporate Communications at Volaris Team
[email protected]
+1 416-831-0305